Jennifer SIMS

Re-voicing the industry. One spot at a time.

Building Doors challenges traditional voice-over casting by opening up male-dominated categories and exploring what changes when more voices are invited in.

This is personal. As a former advertising agency producer with a voice-over background, I’ve seen how “default voices” take hold—and I’m interested in shifting that from within.

Gender equality in VO is also smart business: women drive 70–80% of consumer purchasing decisions worldwide. More diverse casting means greater relevance, connection, and impact.

So why are women still so underrepresented in these categories?

This page features my re-voiced Manscaped spot—a simple example of how a different voice can shift tone, challenge assumptions, and expand possibility.